LatinVision Media Business News

Monday, January 30, 2012

CEO Hastings: Profitability in Netflix Latin America at Least Two Years Away

Jan 25, 2012 | by Erik Gruenwedel

Netflix’s international expansion into Latin America, Mexico and the Caribbean isn’t expected to become profitable for at least two years, CEO Reed Hastings told analysts during a Jan. 25 earnings call.

Hastings and CFO David Wells said that unlike Netflix Canada, which became profitable with more than 1 million subscribers in about a year after its September 2010 launch, forays into Latin America involve dealing with myriad issues such as incorporating Spanish and Portuguese subtitles, a dearth of Netflix-compatible consumer electronics devices, low credit card usage for e-commerce and piracy, among others.

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